Do you think that your Website User Interface offers best User experience? Do you know that 70% of your Online Store success depends upon your Website User Interface? A happening and attractive Website User Interface is must if you are planning to build an Online Store. It acts as a communication bridge between user and web, so it is must that the user interface is easy to use and have proper links and navigation. A bad UI may lead to low Sales and Conversions.
Any E-commerce Store should be designed by keeping user in mind, so that the user finds it easy to use. So, while going to develop an Online Store, a designer should keep the following considerations in mind:-
• Visual appeal and look- Your website looks attractive if proper combination of colors, layout has been chosen.
• Image pan and Zoom features- Always check that Pan and zoom features for images should be available, as the user always prefers to have a closer look of the product.
• Proper Navigation and Search option- Navigation and search are the two important things in an E-commerce Store. It should be apt, so that the user can easily find the product he is looking for.
• Site map- Sitemap is for user convenience. So it should be properly categorized and grouped.
• Relevant Content and Images- Make sure that your website contains Quality content that is related to the products you are displaying and good quality images, videos associated with products.
• Social media authentication- Social media is a more engaging and happening thing these days, so, give option to users to sign up using their social media sites.
• Technical Support Availability- You must provide online chat and e-mail help options to the users so that if any difficulty is there, user can contact the technical support.
• Page Loading Speed and Performance- User feels irritated if web pages take more time to load, so it’s very important to have a fast page loading speed.
• Payment options and Security- Never forget to offer payment methods on website, so that user can easily purchase that product. But make sure to redirect user to a secure web page.
• The other important thing is Shopping cart, which should be appealing and checkout process is easy.
• Merchandising- Check if promotional items are well displayed and available with best-seller lists, cross-sells, and up-sells.
If the whole interface design will be made with conversion in mind, there will be higher chances of impulse purchases. Sales figures will climb and revenues would increase. For entrepreneurs interested in online shops optimized for sales, FATbit designers recommend a fully conversion focused & customizable user interface.
FATbit has been creating advanced ecommerce stores for web entrepreneurs and that too at extremely affordable ecommerce packages. Choose the package that suits your website needs and start selling online in record time.
In case you are looking for something truly unique, discuss your website needs with FATbit team in a free website consultation session.